Privacy
We only process personal data (hereinafter referred to as “data”) only to the extent necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.
According to Article 4, Paragraph 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” is considered to be any process carried out with or without the help of automated processes or any series of processes carried out in this context with personal data, such as collecting, recording, organizing, arranging, storing, adapting or changing, reading, querying, using, disclosing by transmission, dissemination or any other form of provision, comparison or linking, restricting, deleting or destroying.
With the following data protection declaration we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide on the purposes and means of processing either alone or jointly with others. We will also inform you below about the third-party components we use for optimization purposes and to increase the quality of use, to the extent that third parties process data under their own responsibility.
Our data protection declaration is structured as follows:
I. Information about us as those responsible
II. Rights of users and those affected
III. Information on data processing
I. Information about us as controllers
The responsible provider of this website in terms of data protection law is:
Bedarf.de Großhandel 2 GmbH
Raboisen 6
20095 Hamburg
Germany
Phone: 040 22 86 790 – 70
Fax: 040 22 86 790 – 71
E-Mail: support@bedarf.de
The data protection officer at the provider is:
Marc Althaus, DS Extern GmbH
https://www.dsextern.de/anfragen
II. Rights of users and those affected
With regard to the data processing described in more detail below, users and those affected have the right
∙ for confirmation as to whether data concerning you is being processed, for information about the data processed, for further information about data processing and for copies of the data (see also Art. 15 GDPR);
∙ to correct or complete incorrect or incomplete data (see also Art. 16 GDPR);
∙ to immediately delete the data concerning you (see also Art. 17 GDPR), or, alternatively, if further processing is necessary in accordance with Art. 17 Para. 3 GDPR, to restrict processing in accordance with Art. 18 GDPR;
∙ to receive the data concerning you and provided by you and to transmit this data to other providers/responsible parties (see also Art. 20 GDPR);
∙ to complain to the supervisory authority if you are of the opinion that the data concerning you is being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).
In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any correction or deletion of data or the restriction of processing that takes place on the basis of Articles 16, 17 Paragraph 1, 18 GDPR teach. However, this obligation does not apply if this notification is impossible or involves disproportionate effort. Without prejudice to this, the user has the right to information about these recipients.
According to Article 21 of the GDPR, users and those affected also have the right to object to the future processing of data concerning them, provided that the data is processed by the provider (only) in accordance with Article 6 (1) (f) of the GDPR. In particular, an objection to data processing for the purpose of direct advertising is permitted.
III. Information on data processing
Your data processed when using our website will be deleted or blocked as soon as the purpose of storage no longer applies, the deletion of the data does not conflict with any legal retention obligations and no different information is subsequently provided about individual processing procedures.
Server data
For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted to us or our web space provider through your Internet browser. These so-called server log files contain, among other things, the type and version of your internet browser, the operating system, the website from which you switched to our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access as well as the IP address of the Internet connection from which our website is used.
The data collected in this way will be stored temporarily, but not together with other data about you.
This storage takes place on the legal basis of Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.
The data will be deleted after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, the data will be completely or partially excluded from deletion until an incident has been finally clarified.
Cookies
a) Session cookies/session cookies
We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored and stored on your device by the Internet browser you use. These cookies process certain information about you on an individual basis, such as your browser or location data or your IP address.
This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offering of a shopping cart function.
The legal basis for this processing is Art. 6 Para. 1 lit b.) GDPR, provided that these cookies data are processed for the purpose of initiating or executing a contract.
If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Article 6 Paragraph 1 Letter f) GDPR.
When you close your internet browser, these session cookies are deleted.
b) Third-party cookies
Our website may also use cookies from partner companies with whom we work for the purposes of advertising, analysis or the functionality of our website.
Please see the information below for details, in particular the purposes and legal basis for processing such third-party cookies.
c) Possibility of elimination
You can prevent or restrict the installation of cookies by setting your Internet browser. You can also delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you use. If you have any questions, please use the help function or documentation of your Internet browser or contact the manufacturer or support. However, with so-called Flash cookies, the processing cannot be prevented via the browser settings. Instead, you have to change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you are using. If you have any questions, please use the help function or documentation of your Flash player or contact the manufacturer or user support.
However, if you prevent or restrict the installation of cookies, this may result in not all functions of our website being fully usable.
Contract execution
The data you provide to use our range of goods and/or services will be processed by us for the purpose of contract processing and is necessary to this extent. Contract conclusion and contract processing are not possible without providing your data.
The legal basis for processing is Article 6 Paragraph 1 Letter b) GDPR.
We delete the data once the contract has been fully processed, but we must observe the tax and commercial law retention periods.
As part of the contract processing, we pass on your data to supplier partners commissioned with the delivery of goods, transport companies or to the financial service provider, if the transfer is necessary for the delivery of goods or for payment purposes. If you use the ZeroPay payment method, we use your data for inquiries to Magicline GmbH and Finion Capital GmbH to the extent described below ("ZeroPay payment method").
The legal basis for passing on the data is then Article 6 Paragraph 1 Letter b) GDPR.
Customer account / registration function
If you create a customer account with us via our website, we will use the data you entered during registration (e.g. your name, address or email address) exclusively for pre-contractual services, for contract fulfillment or for the purpose of Customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called wish list function) collect and save. At the same time, we then save the IP address and the date of your registration and time. This data is not passed on to third parties.
As part of the further registration process, your consent to this processing will be obtained and reference will be made to this data protection declaration. The data we collect is used exclusively to provide the customer account.
If you consent to this processing, Article 6 Paragraph 1 Letter a) GDPR is the legal basis for the processing.
If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 Para. 1 lit. b) GDPR.
You can revoke your consent to open and maintain your customer account at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de).
The data collected in this respect will be deleted as soon as processing is no longer necessary. However, we must observe retention periods under tax and commercial law.
Checking creditworthiness and scoring
If we give you the basic option of paying by invoice or using the “ZeroPay” payment method as part of our range of goods or services and you make use of this, we reserve the right to contact a credit agency (such as Creditreform, Schufa, Bürgel or infoscore) to obtain credit information based on mathematical and statistical procedures. For this purpose, your data, to the extent that it is contractually relevant, such as your name and address, will be forwarded to the credit agency. We use the subsequent information about the statistical probability of a payment default to decide whether we offer you payment by invoice or the Zeropay payment method.
The legal basis for this processing is our legitimate interest in the reliability of the claim in accordance with Article 6 Paragraph 1 Letter f) GDPR.
Payment method ZeroPay
If we offer you the use of the ZeroPay payment method and you wish to make use of it, we will, using your name, address, company name and email address, ask Magicline GmbH, Raboisen 6, 20095 Hamburg, whether between Magicline GmbH and you have an unterminated contract for the use of the “Ultimate” product and the relevant contract has a term that lasts at least as long as the contract you wish to use ZeroPay will run as planned. Accordingly, we will also ask Finion Capital GmbH Raboisen 6, 20095 Hamburg whether there is an unterminated contract for the use of the “MemberCash” product with a corresponding minimum term. We store the information provided by Magicline GmbH and Finion Capital GmbH in response to our inquiries in your customer account.
If we collect further information from you as part of registering for ZeroPay or using it (e.g. about your registered office/residence), the information will be processed by us for the purpose of processing the contract for the use of ZeroPay and is necessary to this extent. Conclusion and execution of the contract are not possible without providing the relevant information. We store the information you provide in response to our inquiries in your customer account.
Finally, we will collect the claims that you have assigned to us when using the ZeroPay payment method from Finion Capital GmbH and, in this context, forward the information required for the collection of the claim, in particular regarding the amount of the installment, the due date of the installment and the customer number, to Finion Capital GmbH.
The aforementioned processing processes represent pre-contractual measures for the use of the ZeroPay payment method or serve to fulfill the contract, so that the legal basis for this processing is Art. 6 Para. 1 lit. b) GDPR. If you consent to this processing, Article 6 Paragraph 1 Letter a) GDPR is also a further legal basis for the processing. If the request for information serves to fulfill legal obligations, in particular under the Money Laundering Act, the further legal basis is Article 6 Paragraph 1 Letter c) GDPR.
If requested, we will delete the data provided that the contract for the use of ZeroPay has been fully processed and you unsubscribe from using the payment service, but must comply with the tax and commercial law retention periods. Please express your express wish for this to Support@bedarf.de.
Newsletter
If you register for our free newsletter, the data requested from you, i.e. your email address and - optionally - your name and address, will be transmitted to us. At the same time, we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to send the newsletter, describe the content specifically and refer you to this data protection declaration. We use the data collected exclusively for sending newsletters - which is why they are not passed on to third parties.
The legal basis for this is Article 6 Paragraph 1 Letter a) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de) or click on the unsubscribe link contained in every newsletter.
Contact inquiries/contact options
If you contact us via contact form or email, the data you provide will be used to process your request. Providing the data is necessary to process and answer your request - without it, we cannot answer your request or at best respond to a limited extent.
The legal basis for this processing is Article 6 Paragraph 1 Letter b) GDPR.
Your data will be deleted if your request has been answered conclusively and deletion does not conflict with any legal retention obligations, such as in the event of any subsequent contract processing.
User contributions, comments and ratings
We offer you the opportunity to publish questions, answers, opinions or reviews, hereinafter referred to as “contributions,” on our website. If you take advantage of this offer, we will process and publish your contribution, the date and time of submission and the pseudonym you may have used.
The legal basis for this is Article 6 Paragraph 1 Letter a) GDPR. You can revoke your consent at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de).
We also process your IP and email address. The IP address is processed because we have a legitimate interest in taking or supporting further steps if your contribution encroaches on the rights of third parties and/or is otherwise unlawful.
The legal basis in this case is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the legal defense that may be necessary.
Google Analytics
We use Google Analytics on our website. This is a web analysis service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. With this function, Google shortens the IP address within the EU or EEA.
The data collected in this way is in turn used by Google to provide us with an analysis of visits to our website and usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet.
Google states that it does not associate your IP address with other data. In addition, Google is keeping under
https://www.google.com/intl/de/policies/privacy/partners
Further data protection information is available for you, including, for example, the options for preventing data use.
Google also offers under
https://tools.google.com/dlpage/gaoptout?hl=de
a so-called deactivation add-on along with further information about this. This add-on can be installed with common Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on tells Google Analytics' JavaScript (ga.js) that information about visits to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. You can of course also find out whether and which other web analysis services we use in this data protection declaration.
Mouseflow
This website uses Mouseflow, a web analysis tool from Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark.
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is collected and stored for marketing and optimization purposes. Usage profiles can be created from this data under a pseudonym. Cookies can be used. The web analysis tool Mouseflow records randomly selected individual visits (only with anonymized IP addresses). This creates a log of mouse movements and clicks with the intention of randomly replaying individual website visits and deriving potential improvements for the website from this.
The data collected with Mouseflow will not be used to personally identify the visitor to this website without the separate consent of the person concerned and will not be combined with personal data about the bearer of the pseudonym. The processing is carried out on the basis of Art. 6 (1) f) GDPR out of the legitimate interest in direct customer communication and in the needs-based design of the website.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
To do this, you can globally deactivate recording on all websites that use Mouseflow for the browser you are currently using using the following link:
https://mouseflow.com/opt-out/
If you are interested in contract data processing, you can conclude this with us online directly via RightSignature:
https://mouseflow.com/gdpr/
Intercom
For customer management purposes, we share a limited portion of your information (e.g. email address and registration time) with Intercom, Inc., 98 Battery Street, Suite 402, San Francisco, CA 94111 USA (“Intercom”). We use Intercom for additional data analysis, e.g. querying the registration time or user activity as part of customer support. Furthermore, Intercom can be used as a communication medium for emails or messages within the product. To help us better understand our user base, Intercom collects publicly available information, such as a user's company, job title, website, social network handle and physical addresses. For more information about Intercom's privacy policy, please visit https://www.intercom.com/legal/privacy . Intercom's Services are governed by Intercom's Terms of Service, which can be found here http://docs.intercom.io/terms . If you would like to object to the storage and transmission of data via Intercom, please contact us.
MailChimp - Newsletter
We offer you the opportunity to register for our free newsletter via our website.
To send newsletters, we use MailChimp, a service provided by The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as “The Rocket Science Group”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active
The Rocket Science Group guarantees that EU data protection regulations will also be adhered to when processing data in the USA. The Rocket Science Group also offers:
http://mailchimp.com/legal/privacy/
further data protection information.
If you register to receive our newsletter, the data requested during the registration process, such as your email address and, optionally, your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date of your registration and time are stored. As part of the further registration process, your consent to sending the newsletter will be obtained, the content will be specifically described and reference will be made to this data protection declaration.
The newsletter subsequently sent via The Rocket Science Group also contains a so-called tracking pixel, also known as a web beacon. With the help of this tracking pixel, we can evaluate whether and when you have read our newsletter and whether you have followed any further links contained in the newsletter. In addition to other technical data, such as the data of your computer system and your IP address, the data processed is stored so that we can optimize our newsletter offer and respond to the wishes of readers. The data is used to increase the quality and attractiveness of our newsletter offering.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a.) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de) or click on the unsubscribe link contained in every newsletter.
Google AdWords mit Conversion-Tracking
On our website we use the advertising component Google AdWords and so-called conversion tracking. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
We use conversion tracking to specifically advertise our offering. The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
If you click on an ad placed by Google, the conversion tracking we use will store a cookie on your device. These so-called conversion cookies lose their validity after 30 days and do not serve to identify you personally.
If the cookie is still valid and you visit a specific page on our website, both we and Google can evaluate that you clicked on one of our advertisements placed on Google and that you were then redirected to our website.
Using the information collected in this way, Google creates statistics for us about visits to our website. We also receive information about the number of users who clicked on our ad(s) and about the pages of our website that were subsequently accessed. However, neither we nor third parties who also use Google AdWords will be able to identify you in this way.
You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you use. If you have any questions, please use the help function or documentation of your Internet browser or contact the manufacturer or support.
Google also offers under
https://services.google.com/sitestats/de.html
http://www.google.com/policies/technologies/ads/
http://www.google.de/policies/privacy/
Further information on this topic and in particular on the options for preventing data use.
Google Remarketing or Google's Similar Audiences component
We use the remarketing or “similar target groups” function on our website. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
We use this function to place interest-based, personalized advertising on third-party websites that also participate in Google's advertising network.
The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
In order to enable this advertising service, Google stores a cookie with a sequence of numbers on your device via your Internet browser when you visit our website. This cookie records both your visit and the use of our website in an anonymous form. However, personal data will not be passed on. If you then visit the website of a third party who also uses Google's advertising network, advertisements may appear that are related to our website or our offers there.
To permanently deactivate this function, Google offers the following for the most common Internet browsers
https://www.google.com/settings/ads/plugin
a browser plugin.
The use of cookies from certain providers can also be used, for example
http://www.youronlinechoices.com/uk/your-ad-choices
or
http://www.networkadvertising.org/choices/
deactivated via opt-out.
Through so-called cross-device marketing, Google may also be able to track your usage behavior across multiple devices, so that you may be shown interest-based, personalized advertising even if you change device. However, this requires that you have agreed to linking your browser history with your existing Google account.
Google offers further information about Google Remarketing at
http://www.google.com/privacy/ads/
an.
Newsletter per WhatsApp
You can also receive our free newsletter via the instant messaging service WhatsApp. WhatsApp is a service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of WhatsApp Inc., 1601 Willow Road, Menlo Park, California 94025, USA, both hereinafter referred to as “WhatsApp”. Some of the user data is processed on WhatsApp servers in the USA. Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt0000000TSnwAAG&status=Active
However, WhatsApp guarantees that EU data protection regulations will also be adhered to when processing data in the USA. WhatsApp also offers under
https://www.whatsapp.com/legal/#privacy-policy
further data protection information
In order to receive our newsletter via WhatsApp, you need a WhatsApp user account. Details about what data WhatsApp collects during registration can be found in WhatsApp's data protection information mentioned above.
If you then register to receive our newsletter via WhatsApp, the mobile phone number you entered during the registration process will be processed by WhatsApp. In addition, your IP address and the date of your registration and time are stored. As part of the further registration process, your consent to sending the newsletter will be obtained, the content will be specifically described and reference will be made to this data protection declaration.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a.) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de). You can also block receipt of the newsletter using a setting in the WhatsApp software on your device.
Contest
We offer you the opportunity to participate in competitions via our website. If you take part in one of our competitions, the data you enter when participating will be processed without your further consent, but of course only for the purpose of carrying out and processing the respective competition.
As part of the processing of the competition, we will pass on your data to the transport company responsible for delivering the goods or to a financial service provider if the transfer is necessary for the delivery or payment of your prize. If your data is published in the event of a win, you will be informed of this as part of the declaration of consent.
The legal basis for passing on the data is then Article 6 Paragraph 1 Letter b) GDPR.
You can revoke your consent to the processing of data for participation in our competitions at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at support@bedarf.de ).
Stand: 01.01.2024
According to Article 4, Paragraph 1 of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” is considered to be any process carried out with or without the help of automated processes or any series of processes carried out in this context with personal data, such as collecting, recording, organizing, arranging, storing, adapting or changing, reading, querying, using, disclosing by transmission, dissemination or any other form of provision, comparison or linking, restricting, deleting or destroying.
With the following data protection declaration we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide on the purposes and means of processing either alone or jointly with others. We will also inform you below about the third-party components we use for optimization purposes and to increase the quality of use, to the extent that third parties process data under their own responsibility.
Our data protection declaration is structured as follows:
I. Information about us as those responsible
II. Rights of users and those affected
III. Information on data processing
I. Information about us as controllers
The responsible provider of this website in terms of data protection law is:
Bedarf.de Großhandel 2 GmbH
Raboisen 6
20095 Hamburg
Germany
Phone: 040 22 86 790 – 70
Fax: 040 22 86 790 – 71
E-Mail: support@bedarf.de
The data protection officer at the provider is:
Marc Althaus, DS Extern GmbH
https://www.dsextern.de/anfragen
II. Rights of users and those affected
With regard to the data processing described in more detail below, users and those affected have the right
∙ for confirmation as to whether data concerning you is being processed, for information about the data processed, for further information about data processing and for copies of the data (see also Art. 15 GDPR);
∙ to correct or complete incorrect or incomplete data (see also Art. 16 GDPR);
∙ to immediately delete the data concerning you (see also Art. 17 GDPR), or, alternatively, if further processing is necessary in accordance with Art. 17 Para. 3 GDPR, to restrict processing in accordance with Art. 18 GDPR;
∙ to receive the data concerning you and provided by you and to transmit this data to other providers/responsible parties (see also Art. 20 GDPR);
∙ to complain to the supervisory authority if you are of the opinion that the data concerning you is being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).
In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any correction or deletion of data or the restriction of processing that takes place on the basis of Articles 16, 17 Paragraph 1, 18 GDPR teach. However, this obligation does not apply if this notification is impossible or involves disproportionate effort. Without prejudice to this, the user has the right to information about these recipients.
According to Article 21 of the GDPR, users and those affected also have the right to object to the future processing of data concerning them, provided that the data is processed by the provider (only) in accordance with Article 6 (1) (f) of the GDPR. In particular, an objection to data processing for the purpose of direct advertising is permitted.
III. Information on data processing
Your data processed when using our website will be deleted or blocked as soon as the purpose of storage no longer applies, the deletion of the data does not conflict with any legal retention obligations and no different information is subsequently provided about individual processing procedures.
Server data
For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted to us or our web space provider through your Internet browser. These so-called server log files contain, among other things, the type and version of your internet browser, the operating system, the website from which you switched to our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access as well as the IP address of the Internet connection from which our website is used.
The data collected in this way will be stored temporarily, but not together with other data about you.
This storage takes place on the legal basis of Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.
The data will be deleted after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, the data will be completely or partially excluded from deletion until an incident has been finally clarified.
Cookies
a) Session cookies/session cookies
We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored and stored on your device by the Internet browser you use. These cookies process certain information about you on an individual basis, such as your browser or location data or your IP address.
This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offering of a shopping cart function.
The legal basis for this processing is Art. 6 Para. 1 lit b.) GDPR, provided that these cookies data are processed for the purpose of initiating or executing a contract.
If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Article 6 Paragraph 1 Letter f) GDPR.
When you close your internet browser, these session cookies are deleted.
b) Third-party cookies
Our website may also use cookies from partner companies with whom we work for the purposes of advertising, analysis or the functionality of our website.
Please see the information below for details, in particular the purposes and legal basis for processing such third-party cookies.
c) Possibility of elimination
You can prevent or restrict the installation of cookies by setting your Internet browser. You can also delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you use. If you have any questions, please use the help function or documentation of your Internet browser or contact the manufacturer or support. However, with so-called Flash cookies, the processing cannot be prevented via the browser settings. Instead, you have to change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you are using. If you have any questions, please use the help function or documentation of your Flash player or contact the manufacturer or user support.
However, if you prevent or restrict the installation of cookies, this may result in not all functions of our website being fully usable.
Contract execution
The data you provide to use our range of goods and/or services will be processed by us for the purpose of contract processing and is necessary to this extent. Contract conclusion and contract processing are not possible without providing your data.
The legal basis for processing is Article 6 Paragraph 1 Letter b) GDPR.
We delete the data once the contract has been fully processed, but we must observe the tax and commercial law retention periods.
As part of the contract processing, we pass on your data to supplier partners commissioned with the delivery of goods, transport companies or to the financial service provider, if the transfer is necessary for the delivery of goods or for payment purposes. If you use the ZeroPay payment method, we use your data for inquiries to Magicline GmbH and Finion Capital GmbH to the extent described below ("ZeroPay payment method").
The legal basis for passing on the data is then Article 6 Paragraph 1 Letter b) GDPR.
Customer account / registration function
If you create a customer account with us via our website, we will use the data you entered during registration (e.g. your name, address or email address) exclusively for pre-contractual services, for contract fulfillment or for the purpose of Customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called wish list function) collect and save. At the same time, we then save the IP address and the date of your registration and time. This data is not passed on to third parties.
As part of the further registration process, your consent to this processing will be obtained and reference will be made to this data protection declaration. The data we collect is used exclusively to provide the customer account.
If you consent to this processing, Article 6 Paragraph 1 Letter a) GDPR is the legal basis for the processing.
If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 Para. 1 lit. b) GDPR.
You can revoke your consent to open and maintain your customer account at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de).
The data collected in this respect will be deleted as soon as processing is no longer necessary. However, we must observe retention periods under tax and commercial law.
Checking creditworthiness and scoring
If we give you the basic option of paying by invoice or using the “ZeroPay” payment method as part of our range of goods or services and you make use of this, we reserve the right to contact a credit agency (such as Creditreform, Schufa, Bürgel or infoscore) to obtain credit information based on mathematical and statistical procedures. For this purpose, your data, to the extent that it is contractually relevant, such as your name and address, will be forwarded to the credit agency. We use the subsequent information about the statistical probability of a payment default to decide whether we offer you payment by invoice or the Zeropay payment method.
The legal basis for this processing is our legitimate interest in the reliability of the claim in accordance with Article 6 Paragraph 1 Letter f) GDPR.
Payment method ZeroPay
If we offer you the use of the ZeroPay payment method and you wish to make use of it, we will, using your name, address, company name and email address, ask Magicline GmbH, Raboisen 6, 20095 Hamburg, whether between Magicline GmbH and you have an unterminated contract for the use of the “Ultimate” product and the relevant contract has a term that lasts at least as long as the contract you wish to use ZeroPay will run as planned. Accordingly, we will also ask Finion Capital GmbH Raboisen 6, 20095 Hamburg whether there is an unterminated contract for the use of the “MemberCash” product with a corresponding minimum term. We store the information provided by Magicline GmbH and Finion Capital GmbH in response to our inquiries in your customer account.
If we collect further information from you as part of registering for ZeroPay or using it (e.g. about your registered office/residence), the information will be processed by us for the purpose of processing the contract for the use of ZeroPay and is necessary to this extent. Conclusion and execution of the contract are not possible without providing the relevant information. We store the information you provide in response to our inquiries in your customer account.
Finally, we will collect the claims that you have assigned to us when using the ZeroPay payment method from Finion Capital GmbH and, in this context, forward the information required for the collection of the claim, in particular regarding the amount of the installment, the due date of the installment and the customer number, to Finion Capital GmbH.
The aforementioned processing processes represent pre-contractual measures for the use of the ZeroPay payment method or serve to fulfill the contract, so that the legal basis for this processing is Art. 6 Para. 1 lit. b) GDPR. If you consent to this processing, Article 6 Paragraph 1 Letter a) GDPR is also a further legal basis for the processing. If the request for information serves to fulfill legal obligations, in particular under the Money Laundering Act, the further legal basis is Article 6 Paragraph 1 Letter c) GDPR.
If requested, we will delete the data provided that the contract for the use of ZeroPay has been fully processed and you unsubscribe from using the payment service, but must comply with the tax and commercial law retention periods. Please express your express wish for this to Support@bedarf.de.
Newsletter
If you register for our free newsletter, the data requested from you, i.e. your email address and - optionally - your name and address, will be transmitted to us. At the same time, we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to send the newsletter, describe the content specifically and refer you to this data protection declaration. We use the data collected exclusively for sending newsletters - which is why they are not passed on to third parties.
The legal basis for this is Article 6 Paragraph 1 Letter a) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de) or click on the unsubscribe link contained in every newsletter.
Contact inquiries/contact options
If you contact us via contact form or email, the data you provide will be used to process your request. Providing the data is necessary to process and answer your request - without it, we cannot answer your request or at best respond to a limited extent.
The legal basis for this processing is Article 6 Paragraph 1 Letter b) GDPR.
Your data will be deleted if your request has been answered conclusively and deletion does not conflict with any legal retention obligations, such as in the event of any subsequent contract processing.
User contributions, comments and ratings
We offer you the opportunity to publish questions, answers, opinions or reviews, hereinafter referred to as “contributions,” on our website. If you take advantage of this offer, we will process and publish your contribution, the date and time of submission and the pseudonym you may have used.
The legal basis for this is Article 6 Paragraph 1 Letter a) GDPR. You can revoke your consent at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de).
We also process your IP and email address. The IP address is processed because we have a legitimate interest in taking or supporting further steps if your contribution encroaches on the rights of third parties and/or is otherwise unlawful.
The legal basis in this case is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the legal defense that may be necessary.
Google Analytics
We use Google Analytics on our website. This is a web analysis service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. With this function, Google shortens the IP address within the EU or EEA.
The data collected in this way is in turn used by Google to provide us with an analysis of visits to our website and usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet.
Google states that it does not associate your IP address with other data. In addition, Google is keeping under
https://www.google.com/intl/de/policies/privacy/partners
Further data protection information is available for you, including, for example, the options for preventing data use.
Google also offers under
https://tools.google.com/dlpage/gaoptout?hl=de
a so-called deactivation add-on along with further information about this. This add-on can be installed with common Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on tells Google Analytics' JavaScript (ga.js) that information about visits to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. You can of course also find out whether and which other web analysis services we use in this data protection declaration.
Mouseflow
This website uses Mouseflow, a web analysis tool from Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark.
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is collected and stored for marketing and optimization purposes. Usage profiles can be created from this data under a pseudonym. Cookies can be used. The web analysis tool Mouseflow records randomly selected individual visits (only with anonymized IP addresses). This creates a log of mouse movements and clicks with the intention of randomly replaying individual website visits and deriving potential improvements for the website from this.
The data collected with Mouseflow will not be used to personally identify the visitor to this website without the separate consent of the person concerned and will not be combined with personal data about the bearer of the pseudonym. The processing is carried out on the basis of Art. 6 (1) f) GDPR out of the legitimate interest in direct customer communication and in the needs-based design of the website.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
To do this, you can globally deactivate recording on all websites that use Mouseflow for the browser you are currently using using the following link:
https://mouseflow.com/opt-out/
If you are interested in contract data processing, you can conclude this with us online directly via RightSignature:
https://mouseflow.com/gdpr/
Intercom
For customer management purposes, we share a limited portion of your information (e.g. email address and registration time) with Intercom, Inc., 98 Battery Street, Suite 402, San Francisco, CA 94111 USA (“Intercom”). We use Intercom for additional data analysis, e.g. querying the registration time or user activity as part of customer support. Furthermore, Intercom can be used as a communication medium for emails or messages within the product. To help us better understand our user base, Intercom collects publicly available information, such as a user's company, job title, website, social network handle and physical addresses. For more information about Intercom's privacy policy, please visit https://www.intercom.com/legal/privacy . Intercom's Services are governed by Intercom's Terms of Service, which can be found here http://docs.intercom.io/terms . If you would like to object to the storage and transmission of data via Intercom, please contact us.
MailChimp - Newsletter
We offer you the opportunity to register for our free newsletter via our website.
To send newsletters, we use MailChimp, a service provided by The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as “The Rocket Science Group”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active
The Rocket Science Group guarantees that EU data protection regulations will also be adhered to when processing data in the USA. The Rocket Science Group also offers:
http://mailchimp.com/legal/privacy/
further data protection information.
If you register to receive our newsletter, the data requested during the registration process, such as your email address and, optionally, your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date of your registration and time are stored. As part of the further registration process, your consent to sending the newsletter will be obtained, the content will be specifically described and reference will be made to this data protection declaration.
The newsletter subsequently sent via The Rocket Science Group also contains a so-called tracking pixel, also known as a web beacon. With the help of this tracking pixel, we can evaluate whether and when you have read our newsletter and whether you have followed any further links contained in the newsletter. In addition to other technical data, such as the data of your computer system and your IP address, the data processed is stored so that we can optimize our newsletter offer and respond to the wishes of readers. The data is used to increase the quality and attractiveness of our newsletter offering.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a.) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de) or click on the unsubscribe link contained in every newsletter.
Google AdWords mit Conversion-Tracking
On our website we use the advertising component Google AdWords and so-called conversion tracking. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
We use conversion tracking to specifically advertise our offering. The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
If you click on an ad placed by Google, the conversion tracking we use will store a cookie on your device. These so-called conversion cookies lose their validity after 30 days and do not serve to identify you personally.
If the cookie is still valid and you visit a specific page on our website, both we and Google can evaluate that you clicked on one of our advertisements placed on Google and that you were then redirected to our website.
Using the information collected in this way, Google creates statistics for us about visits to our website. We also receive information about the number of users who clicked on our ad(s) and about the pages of our website that were subsequently accessed. However, neither we nor third parties who also use Google AdWords will be able to identify you in this way.
You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you use. If you have any questions, please use the help function or documentation of your Internet browser or contact the manufacturer or support.
Google also offers under
https://services.google.com/sitestats/de.html
http://www.google.com/policies/technologies/ads/
http://www.google.de/policies/privacy/
Further information on this topic and in particular on the options for preventing data use.
Google Remarketing or Google's Similar Audiences component
We use the remarketing or “similar target groups” function on our website. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the EU data protection regulations will also be adhered to when processing data in the USA.
We use this function to place interest-based, personalized advertising on third-party websites that also participate in Google's advertising network.
The legal basis is Article 6 Paragraph 1 Letter f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
In order to enable this advertising service, Google stores a cookie with a sequence of numbers on your device via your Internet browser when you visit our website. This cookie records both your visit and the use of our website in an anonymous form. However, personal data will not be passed on. If you then visit the website of a third party who also uses Google's advertising network, advertisements may appear that are related to our website or our offers there.
To permanently deactivate this function, Google offers the following for the most common Internet browsers
https://www.google.com/settings/ads/plugin
a browser plugin.
The use of cookies from certain providers can also be used, for example
http://www.youronlinechoices.com/uk/your-ad-choices
or
http://www.networkadvertising.org/choices/
deactivated via opt-out.
Through so-called cross-device marketing, Google may also be able to track your usage behavior across multiple devices, so that you may be shown interest-based, personalized advertising even if you change device. However, this requires that you have agreed to linking your browser history with your existing Google account.
Google offers further information about Google Remarketing at
http://www.google.com/privacy/ads/
an.
Newsletter per WhatsApp
You can also receive our free newsletter via the instant messaging service WhatsApp. WhatsApp is a service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of WhatsApp Inc., 1601 Willow Road, Menlo Park, California 94025, USA, both hereinafter referred to as “WhatsApp”. Some of the user data is processed on WhatsApp servers in the USA. Through certification according to the EU-US Privacy Shield (“EU-US Privacy Shield”)
https://www.privacyshield.gov/participant?id=a2zt0000000TSnwAAG&status=Active
However, WhatsApp guarantees that EU data protection regulations will also be adhered to when processing data in the USA. WhatsApp also offers under
https://www.whatsapp.com/legal/#privacy-policy
further data protection information
In order to receive our newsletter via WhatsApp, you need a WhatsApp user account. Details about what data WhatsApp collects during registration can be found in WhatsApp's data protection information mentioned above.
If you then register to receive our newsletter via WhatsApp, the mobile phone number you entered during the registration process will be processed by WhatsApp. In addition, your IP address and the date of your registration and time are stored. As part of the further registration process, your consent to sending the newsletter will be obtained, the content will be specifically described and reference will be made to this data protection declaration.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a.) GDPR.
You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at Support@bedarf.de). You can also block receipt of the newsletter using a setting in the WhatsApp software on your device.
Contest
We offer you the opportunity to participate in competitions via our website. If you take part in one of our competitions, the data you enter when participating will be processed without your further consent, but of course only for the purpose of carrying out and processing the respective competition.
As part of the processing of the competition, we will pass on your data to the transport company responsible for delivering the goods or to a financial service provider if the transfer is necessary for the delivery or payment of your prize. If your data is published in the event of a win, you will be informed of this as part of the declaration of consent.
The legal basis for passing on the data is then Article 6 Paragraph 1 Letter b) GDPR.
You can revoke your consent to the processing of data for participation in our competitions at any time with future effect in accordance with Art. 7 Para. 3 GDPR. To do this, you simply need to inform us of your revocation (at support@bedarf.de ).
Stand: 01.01.2024